When GFiber first brought gigabit speed to Kansas City in 2012, we didn’t just offer a faster internet connection; we established a new benchmark for what you should expect from your internet service provider. 

Today, we’re doing it again. We’re thrilled to announce that Des Moines is officially our first market where multi-gig internet is the standard, and we’re rolling it out to customers at the same prices we’ve always had (in fact, some customers will be paying less per month!). At the same time, we are also leveling up our highest speed  products to Wi-Fi 7, our most powerful Wi-Fi ever. This isn't just about more speed; it’s about continuing to create and add value, not just for the newest customers, but those that have always had GFiber. In fact, many of our existing customers woke up this morning to up to 3x higher speeds for the same price they’ve been paying, without having to do anything (and with just a click of the button on our side).

More speed. Same price.

At GFiber, we take immense pride in knowing our customers love … not like … LOVE their GFiber service. We’re in this relationship for the long haul and we know that to keep love like that going we have to keep investing in our relationship—surprising, delighting, and growing to flex and meet changing needs. So, starting with Des Moines, we’re leveling up our lifestyle products without changing the prices:

• Core 1 Gig becomes Core 3 Gig ($70/month): 3x the symmetrical speed of our original internet and still the same price since 2012.

• Home 3 Gig becomes Home 5 Gig ($100/month): Two more gigs of symmetrical speed plus the GFiber Multi-Gig Wi-Fi 7 Router with our best Wi-Fi ever.

• Edge 8 Gig ($150/month): Multi-gig gets supercharged with the new GFiber Multi-Gig Wi-Fi 7 Router. 

Additionally, the debut of these Home 5 Gig and Edge 8 Gig products come with the new GFiber Multi-Gig Wi-Fi 7 Router included so you can take advantage of the smartest traffic handling, best security, and multi-gig speeds even over wireless throughout your home. This isn’t an add-on; it’s GFiber’s new standard with a 10 Gig port plus three additional multi-gig ports, it’s built to handle more devices simultaneously —  imagine wired speed and quality without the wires.

Building a network for today’s challenges and tomorrow’s opportunities

This next giant step forward is powered by our deployment of advanced 25 Gig PON technology. We’re building our networks in all our cities to be truly future-proof, which allows us to increase speeds for years to come via simple software updates rather than additional construction which can take a long time and be disruptive to residents. This effort, starting here in Des Moines, is the true proving grounds for what a next gen network can do, demonstrating what is possible and empowering our customers to do whatever they need to do online and anything  else their imaginations bring to life.

And it is a challenge for our industry. We can’t rest on our laurels. The internet and its bandwidth demands are growing everyday. Adding value with a product that serves every corner of the home, redefining the customer experience while keeping prices steady, and doing the right thing for customers is the future of internet service. And our job at GFiber is to make sure we’re not just ready for that future, but helping chart that course.

Bringing the future to every neighborhood

Des Moines is a major first step in showcasing what our network is capable of, setting a new industry standard, and being future-ready to upgrade customers with no or minimal work on their part. It’s a big endeavor, and we’ll be learning from this process as we take multi-gig mainstream and upgrade our Des Moines customers. If you are in Des Moines, join us tonight at Flix Brewhouse to learn more (and see Disney’s Up on us!).  We’re kicking off the new age of internet in Des Moines, and we’re excited to keep building what’s next for everyone.

Posted by Melani Griffith, Chief Growth Officer